The phones have not been idle for the folks at Cruise America. More and more travelers are discovering the many benefits of renting or purchasing an RV for their travels. Low prices, cheaper gas and rising wages have boosted the RV travel industry substantially since 2016.
Like baseball, hot dogs and apple pie, recreational vehicles are about as American as you can get. In fact, over 66% of these fun machines are manufactured right here in the U.S.—and business is booming. On a national level, RV sales shot up to 43,000 units sold last year (in 2016), catapulting the numbers to a 40-year-high! Thor Industries reports that their share prices soared by a whopping 43% since last summer.
RVs are a singular purchase, insomuch as there are so many variables that determine the prices. They range from $5,000 to $3,000,000 (neither of which are found at our rental locations)! Units typically come with bathrooms, kitchens and bedrooms, and they have evolved to provide a great deal of comfort. In fact, if you haven’t experienced motorhoming yet, it would behoove you to rent one from your local Cruise America rental location to give it a try. You would be very pleasantly surprised! Oh, and we should warn you that the RV lifestyle can be addictive, so get ready to hit the road and explore the great outdoors more than ever.
The big changes since the 2008-2009 recession are mainly due to an improving economy and a different demographic that has started to become a factor in RV sales and rentals. Just ten years ago the average RV user was over 49-years-old, and 90% of them were Caucasian. These stereotypical demographics are going away. Reports are now showing that 16.6% of all new RV customers are ethnic minorities. In addition, there is an influx of affluent immigrants who are coming over for an American road trip. However, the demographic that is growing at the fastest rate is the 35-44-year-old group (the millennials).
Another factor in the growth of the RV market is the fact that they are now being pitched to organizations for commercial use. Traveling businessmen can now save a great deal of money for their companies by avoiding having to get expensive hotel rooms when they travel. Police and fire services can use them as mobile outposts. Some use them for company when their home isn’t big enough to accommodate their guests. In short, people can now carry their home around with them. As they say, “Home is where you hang your hat, and your office is where you choose to park it!”
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